One of our constant readers pointed us to the new Bikkembergs print ad, and we’ve been on the lookout since then. The gorgeous visuals just surfaced on the Flemish designer’s website, and they were definitely worth the long wait.

With only two items — one stretch trunk, one stretch brief — ‘Dirk Bikkembergs Golden Underwear’ is a minimalist but efficient collection. The campaign was shot last summer in the barren landscape of Karoo in South Africa, with no less than 11 models — matching the 11 players in a soccer team, Bikkembergs’ favorite sport.